“Nightcrawler” is coming. In 12 days, theater goers will see the release of the Open Road production, starring Jake Gyllenhaal and helmed by Dan Gilroy. Are you as excited for this film as I am? Do you feel like reading more only on merit that you may be under the impression this is a quiet release of a Marvel movie? Okay, well stick with me and I guarantee you will be intrigued by a performance that will surely be remembered as one of cinema’s most memorable of characters.
Thanks to a clever marketing plan, “Nightcrawler” has taken advantage of the power of viral media and has started using YouTube, Twitter, and LinkedIN to promote Lou Bloom (Gyllenhaal) as a “hard worker seeking employment.” (Click on the links to view the satirical take on movie promotion.) The film looks to present a character that Filmoria critic, Chris Haydon says “audiences will be watching a new cinema icon – a character who’ll be as fondly recalled as Tyler Durden and Patrick Bateman. He is the perfect anti-hero; a bug-eyed, maniacally-gaunt and quick-fire-spitting entity who thrives in the gloomy underbelly of this Californian paradise. Lou is hyper-active and hyper-critical, but he is equally motivated, intelligent and resonate.” Lou Bloom, soon to become one of the next greats of cinematic anti-heroes in the vein of Travis Bickle, should be immediately followed as the care Gyllenhaal and Gilroy have put into the character deserve to not be missed.
A pulse-pounding thriller set in the nocturnal underbelly of contemporary Los Angeles. Lou Bloom, a driven young man desperate for work who discovers the high-speed world of L.A. crime journalism. Finding a group of freelance camera crews who film crashes, fires, murder and other mayhem, Lou muscles into the cut-throat, dangerous realm of nightcrawling — where each police siren wail equals a possible windfall and victims are converted into dollars and cents. Aided by Nina, a veteran of the blood-sport that is local TV news, Lou thrives. In the breakneck, ceaseless search for footage, he becomes the star of his own story.
“Nightcrawler” opens in theaters, Friday, October 31st!